Monkey Knife Fight
overviewAs the lead creative for national campaigns promoting Monkey Knife Fight’s unique version of daily fantasy sports, I created multiple multi-channel assets spanning social, display, and email to drive new customer/user exploration, acquisition, and retention. I worked closely with platform development, marketing, and affiliate leaders to produce creative that aligned with the overall brand goals.RoleArt Direction + Design / Creative Direction / Websites / Branding / Social Content / Motion Graphics
agency / client
Monkey Knife Fight / Bally’s Interactive
LogosA collection of event logos designed for Monkey Knife Fight contest, promotions, and overall brand.
Contest Logos
Branded sport Logos
Online
new user home pageMONKEY MAnia college basketball eventBally’s Fight night event
Fortnite Cash CupLA Chargers End of year Best of
Videos
Branded :30 Broadcast Spot“Changed The Game”
Brand Awareness / How to play “Universe”
Branded Social :06 Spot
partnerships
LA Kings Social Content
UFC
Direct to user Promo campaigns
More or less “Icons”
branded promotions